POV: you found the person turning content into culture.
I turn “we need something for social” into an actual idea.
Social Media Strategist & Creative with experience across entertainment, digital campaigns, brand communication and content marketing.
I work at the intersection of entertainment, social media and marketing. Over the years, I've worked on social media and digital campaigns for entertainment brands and titles — from building content plans to creating pre- and post-release strategies that turn a show or film into something people want to talk about.
Key works with
A selection of campaigns, launches and growth stories.
Zee5 Marathi
Sony BBC Earth
Sony Marathi
Revamped engagement strategy, driving steady follower growth over twelve months. Led digital promotion across key titles including the Kon Honaar Crorepati pre-launch shoot, Filmfare Marathi telecast creatives, and Maharashtrachi HasyaJatra — expanding the show’s reach as a common reason for laughter across Maharashtra.
Zee Studios
Marathi Blockbuster 2025
Assisted the Directors and Marketing Head in executing integrated marketing campaigns for Dashavatar, one of the biggest Marathi blockbusters of 2025. Collaborated closely with Zee Studios, cast, crew, and cross-functional teams to ensure campaign alignment, promotional execution, and communication approvals across platforms.
Zee Marathi
Assisted Marketing Heads and Director for the collaborative promo of Vidya Balan × Kamali — a Marathi series on Zee Marathi.
Freelance
Content Consultant
Worked as a Freelance Content Consultant for Thackeray Wildlife, contributing to content ideation, social media communication, and digital storytelling. Developed engaging content concepts and helped shape the brand’s online presence around wildlife, conservation, and nature.
Wow with Sonali Khare
Managed the YouTube presence of Sonali Khare’s Khare Bol, a Marathi celebrity talk show, driving content publishing and channel management across health, wellness, fitness, and lifestyle.
Vizot Company
Grew the Marathi entertainment channel for creators, influencers and artists to 13K+ YouTube subscribers and 34K+ Instagram followers in six months — including short-form series and the Ekdum Serious Podcast.
Public Communication
Ocean Film Company
Ideated and conceptualised a department-focused social media campaign for Ocean Film Company, showcasing the people and teams behind the work.
If you've got a show, a launch or a brand that needs a reason to be talked about — let's talk.
bhavna.tawde02@gmail.com